Partners & Sponsors
Cal Tri Events is grateful to the brands and organizations whose support makes safe, affordable, accessible triathlon possible for athletes across the United States.
Well-being begins with Optimism.
Optimism partners with Cal Tri Events as the 2026 Title Sponsor, bringing their vision of accessible well-being to thousands of athletes across the United States. Their live event ecosystem is helping redefine what it means to race for well-being.
Visit Optimism →Supporting the Cal Tri Events Mission
Premier sponsor of Cal Tri La Crema. Taste the wines of Sonoma after your race at Johnson's Beach.
Save 20% on all Blue Seventy wetsuit and gear orders (excluding Fusion wetsuits) using code 2026CALTRI at blueseventy.com.
Official Cal Tri race kit by Varlo.
Premier sponsor. Fuel your pre-race morning the Cal Tri Events way.
Premier sponsor supporting the Cal Tri Events mission of safe, affordable, accessible triathlon.
Grow Your Brand With 10,000+ Athletes
Cal Tri Events reaches a passionate, engaged community of triathletes across 4 U.S. time zones. 50% are first-time participants — a unique acquisition audience for health, wellness, and active lifestyle brands.
Contact Us About Sponsorship →Cal Tri in the Press
- Triathlete Magazine — "How California Triathlon Puts On 30 Races"
- The New York Times — Featured in NYT Sports
- Endurance Business — "Major Series Expansion Across the U.S. from Cal Tri Events"
- 220 Triathlon — "Triathlon will not thrive until it can fully engage 'one and done' athletes"
- Triathlete Magazine — "The Race Director Who Revived Grassroots Tri When the Lights Were Going Out"
- Triathlete Magazine — "5 Predictions for the Triathlon World in 2026"