Cal Tri Events has announced today that Optimism, billed as ‘the inbox-first media company dedicated to building a brighter web’, will be the official title sponsor for the 2024 Optimism Cal Tri Newport Dunes on November 3, 2024.
According to Cal Tri Events… ‘This partnership underscores the shared values of positivity, innovation, and inclusivity that both organizations champion.’
“We are proud to partner with Optimism for the 2024 Cal Tri Newport Dunes race,” said Thom Richmond, CEO of Cal Tri Events.
“Optimism’s work in delivering uplifting, free content to inboxes aligns with our own commitment to accessible, affordable, and engaging triathlon experiences. We’re excited to see how this partnership will inspire athletes and spectators alike.”
Optimism focuses on delivering inspirational and meaningful stories to millions of readers daily. Its flagship newsletter, Nice News, a daily digest of positive news items, is the latest of many publications in its network delivering content to inboxes across the United States.
Optimism’s partnership with Cal Tri Events is seen to reflect… ‘a collective mission to embrace challenges and opportunities with optimism and to inspire people to experience life with greater positivity.’
“At Optimism, we believe positivity is the key to making the collective experience of our community of readers and Cal Tri Events athletes more inspiring,” said Nicholas Pardon, CEO of Optimism.
“We’re excited to support like-minded organizations & community events that bring people together.”
Cal Tri Events is a 501(c)3 non-profit organization with a mission for its events to be ‘safe, affordable & accessible’. It is billed as the largest national short-course triathlon series in the US – with athletes able to take advantage of free race transfers, deferrals & participant transfers as late as the day before the race.